Showing posts with label html. Show all posts
Showing posts with label html. Show all posts

Wednesday, 26 December 2012

Must-have html meta tags to make Google's spider happy

web spider with html tags
Prior to linkbuilding and other off-page campaigns, another must-have on-site SEO process to be carried out is the addition of proper meta tags. I'm going to list some of the tags I (yes, this is my personal opinion, your rebuttal of any point is more than welcome) deem important to have on your webpage.
(for the newbies) These are meant to be added in the <head> section. And a little wiki: Many sites, in particular search engines, use spidering as a means of providing up-to-date data.

Sunday, 4 November 2012

Enough of random blog posts!

Weird.. to have me have a go at randomness.. So recently, I have come across SEO blogs which talked about the importance of content in a blog post. We hear everywhere how Quality is important: Quality over Quantity. I do agree with that... 100% even. OK, lets say 80%.
Quantity is just as important for search engine to get material to rank you with, as they are to users to quench their thirst for more and more info. I'd take the following examples from the friend's blog I am currently working on.

screenshot of master-slave-paradox blog post I'll start by the worst example Ever... this forlorn post has the least views on the blog although it is the latest one published there. Why? It has no weight. A crawler would not have enough data to rank this page properly. For the human eye, it is read through in one glance. Yes, one might argue (we all know who that "one" might be) that this is food for thought, and of course, I agree with that. But this is not enough for a blog post. It is not enough to catch the reader's attention, and there is not even room for a "read further..." there (note that this is not a MUST). Maybe if the dear author expressed her views more explicitly this would have been different.
Through my several blog digs (yes, I dig blogs), I have found that the optimum number of words for a blog to catch a user's and a user agent's (crawlers) attention is 700 words.